Communicator, designer &
multi-disciplinary storyteller

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Hi! I’m Clara Zaiman, a Public Relations major at Syracuse University with minors in Fashion Design and Judaic Studies. 
My work so far lives at the intersection of communication and design, where clear messaging, strong visuals, and meaningful storytelling connect.
I create brand narratives, design visual identities, and produce written and digital content that’s both intentional and audience-focused. Whether I’m developing a PR plan, designing a garment, or building visual concepts, I approach each project with curiosity, clarity, and a commitment to thoughtful storytelling.
I believe effective communication happens when story, style, and strategy work together, and that’s the perspective I bring to everything I create.

Education

Syracuse University (Syracuse, NY)

August 2023– May 2027

Major: Public Relations 

Minor: Fashion Design &  Judaic Studies

GPA: 3.771

Skills

Language: Hebrew (Working proficiency)

Technology: Microsoft Office Suites, Adobe Experience 

Experience

Founder and Creative Director | EUPHEMIZMZ (Baltimore, MD)

August 2024-Present

  • Founded sustainable fashion brand Euphemizmz, self-taught in sewing; launched first-order form with 50+ orders, built a social media platform with 400+ followers, and began website production.

  • Collaborated with magazines and brands to design custom clothing for artists, developed brand identity, product development, marketing, and project management.

Communications Intern | HOFFBERGER ENTERPRISE (Baltimore, MD)

September 2025 - Present (Previously: Philanthropy, Intern Summer 2023 | Enterprise, Intern Summer 2024 | Enterprise Head-Intern, May 2025-September 2025)

  • Collaborated closely with senior leadership to support administrative and project-specific tasks, such as strengthening the contact database of upwards of 200+ contacts.

  • Revitalized content development, data analysis, and operational assistance, utilizing Adobe tools and Excel

  • Directed in-depth research leveraging archival resources to analyze 400+ documents, grant letters, meeting minutes, and banking records spanning 90 years to link grants and donations with historic and contemporary events.

  • Applied research findings to build an interactive presentation using Adobe Express, highlighting 70+ significant contributions through visuals and data-driven storytelling, tailored for grantees, board meetings, trustees, and stakeholders.

Bartender | ORANGE CRATE BREWING COMPANY (Syracuse, NY)

August 2025- Present (Previously: Hostess, January 2025 - August 2025)

  • Built strong customer relationships by providing friendly, attentive service in a fast-paced environment.

  • Balanced multiple responsibilities at once, from preparing drinks to handling payments.

  • Collaborated with teammates to keep service running smoothly during high-volume hours.

Account Associate | HILL COMMUNICATIONS (Syracuse, NY)

September 2025 - Present 

  • Supported client accounts by drafting press releases, social media content, and promotional materials tailored to target audiences.

  • Collaborated with a student-run PR team to develop creative strategies, conduct market research, and deliver campaign recommendations.

  • Strengthened client relationships by participating in meetings, providing regular updates, and ensuring deadlines and goals were met.

Graphic Designer | Pure Ginger Magazine (Syracuse, NY)

September 2025 - Present

  • Designed print and digital layouts using consistent typography, grids, and visual hierarchy to support the magazine’s editorial voice.

  • Collaborated with photographers, stylists, and editors to ensure images aligned with the magazine’s creative vision.

  • Edited and retouched photos in Adobe Photoshop to prepare images for print and digital formats, ensuring cohesive color and visual consistency across spreads

Intern | BOTIKA (Tel Aviv, Israel)

September 2022–January 2023

  • Constructed 15+ targeted posts, infographics, and articles for LinkedIn, the company website, and blog.

  • 400+ prospect outreach to prepare reports for stakeholders.